North America NACS Council

Established in 2000 in partnership with what is now known as NACS: The Association for Convenience & Fuel Retailing, the NACS / Coca-Cola Retailing Research Council (NACS / CCRRC) is dedicated to understanding and developing practical responses to strategic challenges experienced by the convenience retail industry and its operators. NACS/CCRRC generates ideas and solutions by retailers, for retailers.

Power Up Your People

When it comes to business, people matter. Studies consistently show that employee engagement leads to business growth, and that’s why the Coca-Cola Retailing Research Council North America NACS chose to study the topic in a...

Get in the Game

Understanding and responding to customer needs is the key to unlocking retail growth, but it’s not always easy to do. This report describes how a cross section of convenience retailers are using the shopper research...

North America NACS, 2014

Playbook For Success

Since 2008, it’s been harder to generate increases in same store sales and it doesn’t look like it’s going to get easier any time soon. This is one of the reasons why the NACS /...

North America NACS, 2013

Using Shopper Research to Grow C-Store Sales

Convenience store are well positioned to serve the traditional convenience customer, but the rapidly changing marketplace is creating some significant challenges as virtually every retailer looks for ways to build their business by providing solutions...

North America NACS, 2012

Shopper Forward Benefits of Emphasizing Safety at Your

NACS Council, 2010: The Big Picture: The NACS/Coca-Cola Retailing Research Council previously identified a hierarchy of five shopper needs in the convenience channel.

North America NACS, 2010

Shopper Forward: Using Simplicity and Ease to Meet

The Big Picture: The NACS/Coca-Cola Retailing Research Council previously identified a hierarchy of five shopper needs in the convenience channel.

North America NACS, 2010

Finding the Way Forward: A Practical Roadmap for

NACS Council, 2009: This report constructs a practical roadmap for growing store business based on research introduced in Fast Forward: Emerging Opportunities in Convenience Retail. Both are published by the NACS/Coca-Cola Retailing Research Council, and based on a study conducted...

North America NACS, 2009

Convenience Teen Study Report

NACS Council, 2005: When the NACS/Coca-Cola Leadership Council (NCCLC) considered research topics for this study, findings of an overall decline in visits to convenience stores had been published in a number of places/ Effective ways to...

North America NACS, 2005